Last updated on January 15th, 2020 at 11:31 pm
Flat Belly Fix$37.00
Author identity and qualifications6.0/10
Scientific basis of program2.0/10
Presentation of program4.0/10
- Testimonials are not stolen or stock photos
- Author is real
- Scientific basis is questionable
- Moderately scammy advertising
- Contains nothing special worth buying
- Author didn't put the needed effort into the program
Flat Belly Fix by former cop-turned trainer Todd Lamb is not a blatant scam. However, it is not a good program either and doesn’t merit the hype thrown into your face in the promotional video. In this review I’ll tell you why you should not take this product seriously and why you should instead go for another weight loss program.
Flat Belly Fix was created in May 2016. Todd claims that this program helped his ‘crippled’ wife (who is a cop also) to shed 23 pounds in 21 days without having to starve herself or do any strenuous exercise. Of course, he accompanied his claim with a sob, heart-tugging story of his wife’s weight loss journey but I’m not going to dispute it even though I believe that most parts of his story are exaggerated for dramatic effect.
Oh, and before we continue, let’s find out who this Todd Lamb is, shall we?
Who is Todd Lamb?
Todd Lamb is a retired police officer. According to his website, he has 17 years experience as a cop and retired as a SWAT team leader with over 350 missions completed. He also served in the Canadian Armed Forces and also has a professional diving experience.
Todd Lamb is the creator of several fitness programs which many people in the athletic fitness field find very useful. Flat Belly Fix is his first program dedicated to the everyday person wanting to lose weight.
Bottom Line: Todd Lamb is a legit badass. But I can’t say if he’s a legit badass when it comes to weight loss. We’ll have to find out.
Basis of Flat Belly Fix
Flat Belly Fix is based on Todd’s ‘discovery’ that capsaicin – the compound responsible for the hotness of pepper – can lead to weight loss. According to Lamb, ‘researchers’ found that capsaicin:
- ‘Tunes up’ the body’s metabolism
- Converts ‘useless and dangerous white fat’ into brown fat, the latter then burns the white fat for energy
- Interferes with the enzymes that synthesize fat, thereby preventing the formation of mature fat cells.
Lamb attempted to validate his claim by citing a 2012 research by Hokkaido University Graduate School of Medicine (without providing any reference links). Then this happened.
Hold on one second. How was a 2012 research article published in a 2010 journal?
It gets worse. In the video, Lamb claims that the Hokkaido researchers did their experiment using humans. But in the text version (where I got the screenshot above), rats were used instead. Which one is it, Todd?
Fun Fact: Todd says the capsaicin weight loss idea came to him after he was pepper-sprayed during a SWAT mission. How cool!
The Truth About Capsaicin
Capsaicin has indeed been found to have ‘potential’ benefits to patients with cardiovascular or metabolic disorders, including obesity [NCBI, 2015]. The problem, however, the fact that capsaicin works by activating a receptor that is also present in many other unrelated tissues of the body. This makes its use in clinical practice as an ingestible drug uncertain due to the very real risk of side effects. More research is still needed before capsaicin can be officially sanctioned for use as a nutritional supplement or even as an oral drug.
So for now, continue enjoying your moderately hot-peppered meals. Drinking Todd Lamb’s Flat Belly Fix ‘tea’ is in no way better than your spicy food.
Inside Flat Belly Fix (Spoiler: Has Nothing Special)
Danyon of HealthVI.org actually bought Fat Belly Fix and here is what he has to say about the program:
I mean, it wasn’t terrible; I definitely have seen a lot worst. I’ve seen products that charge free information at a cost, including a bunch of motivational fluff and a bunch of other random information on topics with almost no relation to weight loss. With that being said, Todd Lamb’s Flat Belly Fix definitely isn’t something that I can recommend to you.
According to Danyon, Flat Belly Fix has basic weight loss information (which you can find online for free), a few diet recommendations, and a set of exercise videos. And speaking of exercise videos, Danyon says that Todd Lamb didn’t even explain why and how to use these exercises for weight loss. Danyon also noted that Todd Lamb didn’t even put in the needed effort into producing this program. It’s more like a lazy attempt by someone to produce a high-demand program in a field that he’s no expert in.
You can check out Danyon’s review for more details about what’s inside Flat Belly Fix.
Final Conclusion: NOT A Scam, But NOT RECOMMENDED.
Unapproved Website: TheFlatBellyFix.com
There are far better weight loss programs that you can try instead of Flat Belly Fix. You can find them in my Whitelist. The top 5 recommended weight loss programs are listed below.
In conclusion, Todd Lamb is a legit badass who knows a lot about combat and staying in military shape. Unfortunately, he’s not good enough when it comes to combating medical conditions like obesity. So he should stick to making fitness and combat sports programs.
Feel free to use the comments below if you have any contribution to make. Thank you!